https://www.maggiwhiston.com/home daily 1.0 2023-05-19 https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/51106ea8-2d05-4937-9456-11ed21304338/Headshot%404x.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/ddb9e08b-6c41-41a9-ab62-b24749ae5951/Hi-White%404x.png https://images.squarespace-cdn.com/content/v1/624b503b5d73881124e70a44/1649102911150-8XH0JBF4PUIQDIA6OAHS/Stocksy_comp_728844.jpg Home https://images.squarespace-cdn.com/content/v1/624b503b5d73881124e70a44/1649102911156-H8EJSPLOR7BFBFXV9LWT/Stocksy_comp_3277211.jpg Home https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/ac95e156-e2b5-45c1-ac90-fe33a0328b0c/Service+Icon-05.png Home https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/f225765b-e385-408c-8f3d-9cba6d2f3677/Service+Icon-07.png Home https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/22685926-b589-482f-b648-2dc54cd1ccb4/Service+Icon-06.png Home https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/36e032e7-bf0f-40ae-b05f-d5df8d1274b0/Service+Icon-04.png Home https://www.maggiwhiston.com/meetme daily 0.75 2025-05-08 https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/2521430e-e806-4261-9292-944f816e2cac/200515-Brand+Photos-0040.jpg https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/5f5334e6-5903-455a-8e5a-e6259bece19e/200515-Brand+Photos-0621.jpg https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/2e3d7270-3f45-4ac9-a7e6-0a1f616e7daf/Heidelberg.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/6f3b3c1d-1e9e-48f6-9c80-738c3a6e9248/University-of-South-Carolina-Logo.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/9b9fa5ac-77a7-479f-990b-c7fc065921db/Clemson+University.gif https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/bbceb3fb-1f6d-428a-b524-d18f685bf4b1/Milliken.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/7ea746c7-d68c-4db0-a16c-25155b6b573f/Upstate+International+Logo.jpg https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/09e86793-811c-43e0-b002-35120ab3baf0/Habitat+For+Humanity.jpg https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/eec963bb-a5da-46ea-8472-2df712a27a6f/UWP+YL.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/5b1550e5-9138-47a1-9b10-e7a0f77697f0/Facetune_02-11-2022-08-21-15.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/2346153c-83ad-4faa-b416-5d165aacf968/Get+to+know+me%404x.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/daef7366-dafe-4fb9-aa53-c924851be27e/IMG_5573_Profile_11-04-2022-10-47-36.png https://www.maggiwhiston.com/get-in-touch daily 0.75 2023-05-19 https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/fd4c4092-cc48-4a1d-9848-2720ca681120/IMG_2655.JPG https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/394a89ca-0ea9-4592-92dc-5b3e7da32964/Brand+Photo.jpg https://www.maggiwhiston.com/services daily 0.75 2023-05-19 https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/ae8614fd-c508-48a1-8483-e212f141fbed/200515-Brand+Photos-0156.JPG https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/4d1fc9f9-5563-4695-9395-0f8d8cb8af82/Tiger+Paw-01.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/5af3ef1b-8c92-45ca-a9e0-87a6063441b9/USC+Brand+Icon.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/ac62dc42-4fa2-444d-9f8e-de5d3a68cabc/IMG_9131.JPG https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/5664aa09-403f-4436-9895-6e4c608052bc/IMG_5465_Profile_01-04-2022-21-43-07.png https://www.maggiwhiston.com/eye-candy daily 0.75 2023-05-05 https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/2c6d7e69-eded-47aa-b810-e164c535b862/Maggi+Whiston_Workwear+Presentation.png Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/566bdb20-ff5b-4a25-967d-594bdb9d9e83/Maggi+Whiston_Spark+Presentation.png Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/8b812c96-f987-403c-9ecf-52a8f2313eeb/Maggi+Whiston_Fire+Service+Presentation.png Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/3b62f4a8-e694-4aa4-80d3-6962c20b6fbc/Maggi+Whiston_Jerry+Won+Presentation.png Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/c51d5e73-cc47-479a-9754-8dfae8012f4d/MaxCell+Presentation_MaxCell+Presentation.png Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/605ebeb7-8fe3-4687-b99a-3dd69d1f8048/The+Blue+Ridge+Tiger-6756.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/73b77c7d-ab68-4067-851f-cfdfa790651b/The+Provost+Office+Pin.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/394a89ca-0ea9-4592-92dc-5b3e7da32964/Brand+Photo.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/6a754995-b9f1-48d1-94fa-e79b3425ef56/San+Francisco_orig_Whisteria+Creative+Co.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/14438a64-b4b4-41d2-a8ad-3d2b6be4a99a/Day+5+Dribbble.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/906279b6-abb4-4d16-9ad3-8f90295a844e/final_design_mockup_4x.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/667672c8-4789-41c4-b12f-6a2ca56603e9/Portfolio+Mockup.png Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/102fa206-d19f-4cae-bc16-dc39d806993c/Maggi+Whiston+Portfolio+Home+-+Dribbble.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/e8fdb419-13b8-4017-a4d6-6a796c1e4e9f/Day+3.jpg Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/b4c39b50-4e5e-4bce-ad7a-5e5f3cfac2d2/Day+007.png Eye Candy https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/56dc8573-9557-46c8-a33b-067d2cbbab0a/day_006_4x.jpg Eye Candy https://www.maggiwhiston.com/case-studies daily 0.75 2023-05-19 https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/d6ff16ca-b37f-4cd9-ae8e-de52e3ec9835/UWP+Results.png https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/21c86c47-3bef-46e8-8d87-f19d38e47c3a/Maggi+Whiston_SimplyFR+Samples.png Case Studies SimplyFR was named before I joined the nonwovens team. However, with an outside marketing agency, we were able to create the naming for the sub-products in the SimplyFR product family. Additionally, I designed technical sales sheets and headers for our nonwoven and knit mattress sock samples. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/03d5c139-5b0b-4497-bc28-f3d8e83d187f/Maggi+Whiston__UWP_Flyers.png Case Studies Promotional flyers distributed throughout the headquarters and at participating manufacturing plants. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/9be25fe3-f12b-4784-86d5-82faeb86008f/Maggi+Whiston__UWP_Flyers+P2.png Case Studies Flyers that capture and share the results of the campaign. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/72fc8e01-904d-47f7-ae09-7a16c953df29/Maggi+Whiston_SimplyFR+Paid+Ads.png Case Studies BedTimes magazine print media ads https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/22ddc3be-d220-419d-8754-c2a8ceb24e03/UWP+Yammer+Graphics-08.png Case Studies Yammer graphics created in PowerPoint to allow others the flexibility to edit for future campaigns. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/44f470c3-6224-4b8b-8cf8-07208d7fda45/Maggi+Whiston_SimplyFR+Website.png Case Studies I designed and created a HubSpot landing page for SimplyFR that highlighted features and benefits, showcased the video that we had made, and had our gated sales sheet. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/d87859db-cf8c-489b-95f1-eb0bd7d13694/IMG_2367.JPG Case Studies Behind the Scenes of the SimplyFR video with Heather Pretorius and Will Ringo. I was very proud to watch them step out of their comfort zone to share our SimplyFR story. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/d8f7f035-49b3-4ac1-a852-ff76e05ea1d1/Maggi+Whiston__UWP_Business+Card.png Case Studies Business cards printed and placed on every Textile Division associates' desk. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/40a9fc60-a05b-448d-bf85-c1a62f87d2b3/Maggi+Whiston_SimplyFR+Presentation.png Case Studies I love a good PowerPoint presentation and this one was one of my favorites. The business historically did not have much marketing support so this was a key project to help them tell our Milliken and Bedding story to customers. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/e1f06e7f-76ed-427b-aa89-9c81e523c116/Maggi+Whiston_UWP_Television+Screens.png Case Studies Television graphics to promote and update on campaign progress. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/67c08c04-fd67-4e5a-b961-d1dc1f349fae/Maggi+Whiston_SimplyFR+Socks.png Case Studies Socks for your mattress. Why not have socks for your feet too? While these promotional gifts were not made with Milliken textiles, they were a fun project to show appreciation to key customers. The photos shown represent the 2023 version. The TikTok video highlights the 2022 version (created before we had a strong design aesthetic). https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/6075e4dc-b23e-4b9b-aa81-79f79eaaa9c3/Maggi+Whiston__UWP_Email+Campaign.png Case Studies Email campaigns for the Textile Division to enhance the Corporate messaging. Graphics also created for the Corporate emails. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/49ebf3cc-d982-4070-97ab-44c323df7556/27FAD286-29CB-4658-964F-030E7231D2B7.JPG Case Studies The Bedding team rocking their SimplyFR socks! Make sure to scan the QR code from the previous image to see the TikTok I created showing the design process. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/bbea9f3b-a7ac-4317-9d7f-4f8308c79033/Maggi+Whiston__UWP_Email+Signature.png Case Studies Email signature for internal communications. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/1680929059073-TKRLJOSU238K7P3QHNYC/IMG_1090.jpg Case Studies The International Sleep Products Association (ISPA) 2022 tradeshow in Orlando, Florida where we debuted SimplyFR, alongside other bedding capabilities, the Chemical Division, and Encapsys. I also designed the tradeshow booth artwork. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/2afd0054-dd35-4f72-b120-67811890f245/Maggi+Whiston_SimplyFR+Packaging.png Case Studies These were conceptual projects that never saw the light of day. The binder would act as a sales toolkit and house our mattress sock samples, the box would have shipped small samples to customers, and the belly band would wrap around the large mattress sock samples. https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/0aaf28f7-ab9f-4aa3-a6f6-805a335c17ea/IMG_4120.JPG Case Studies https://images.squarespace-cdn.com/content/v1/64305e0020bf6453aa870ca5/5912a7b5-d6a6-4170-a143-2a48a2f35065/Mood+Boards+Rough+2-02.png Case Studies Original mood board. This style and color palette did not resonate with the business, but we started with this as inspiration and it morphed into what the current branding became. You can still see some of the influence of this mood board in the new assets. https://www.maggiwhiston.com/faqs daily 0.75 2025-05-08